Blog Writers top tips on how to write a blog
Blog Writing is an acquired skill that anyone can learn, but here are 7 top tips to get you started:
1) Online users have very short attention spans – express your opinions quickly and don’t waste words. Ideally keep each post to 250 words or less. People will not read a War and Peace- and you probably will not have the patience and expertise to write one every day either.
2) Post regularly- but only when you have something valuable to say. There’s nothing worse that updating a blog because you feel you have to, rather than because you have something interesting to say. However you should try and update your blog at least every working day.
3) Headlines grab attention – give each blog post a short and punchy headline. This allows users to get an immediate understanding of what the blog is a about and should draw them in to read more. This practice is common in newspapers to grab the reader’s attention and summarise the article content.
4) Use short paragraphs & bullet points – make life easy for your readers by breaking up your article up into short paragraphs so users can scan quickly through the content. Use bullet points to summarise the key bits of information.
5) Find a writing style & stick to it – even the most dry and functional topics can be brought to life through good writing style. Find a style that reflects your personality and be consistent in how you use it. Also think of your target audience- the use of swear words will only appeal to a small number of readers- and may well offend a much larger number of people.
6) Keywords & search – keywords are individual words and phrases which summarise your blog. Keywords for this article would be – blog writing, how to write a blog, create a blog online. Keywords are important because search engines will use them to determine the topics being blogged about and they can help you secure you a higher ranking with the search engines like google.
7) Always check spelling & grammar – nothing will put off your readers as much a poor spelling and bad grammar. Always review and spell check your blog before you publish it.
Good Luck!
